{"id":278,"date":"2026-05-28T17:38:32","date_gmt":"2026-05-28T08:38:32","guid":{"rendered":"https:\/\/www.algorithmotaku.com\/?p=278"},"modified":"2026-05-28T17:38:33","modified_gmt":"2026-05-28T08:38:33","slug":"sns%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e6%88%a6%e7%95%a5%e3%81%ae%e7%ab%8b%e3%81%a6%e6%96%b9%ef%bd%9c%e7%9b%ae%e7%9a%84%e8%a8%ad%e5%ae%9a%e3%81%8b%e3%82%89kpi%e3%83%bb","status":"publish","type":"post","link":"https:\/\/www.algorithmotaku.com\/?p=278","title":{"rendered":"SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\uff5c\u76ee\u7684\u8a2d\u5b9a\u304b\u3089KPI\u30fb\u904b\u7528\u6539\u5584\u307e\u3067\u89e3\u8aac"},"content":{"rendered":"\n\n\n\n \n \n SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\uff5c\u76ee\u7684\u8a2d\u5b9a\u304b\u3089KPI\u30fb\u904b\u7528\u6539\u5584\u307e\u3067\u89e3\u8aac<\/title>\n <meta name=\"description\" content=\"SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u6226\u7565\u8a2d\u8a08\u3092\u3001\u76ee\u7684\u8a2d\u5b9a\u3001KGI\u30fbKPI\u3001\u30da\u30eb\u30bd\u30ca\u3001\u5a92\u4f53\u9078\u5b9a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u3001\u52b9\u679c\u6e2c\u5b9a\u3001\u6539\u5584\u30b5\u30a4\u30af\u30eb\u306e\u9806\u306b\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\">\n <style>\n .ownedmedia-article {\n max-width: 920px;\n margin: 0 auto;\n padding: 24px 16px 56px;\n color: #0f172a;\n font-family: -apple-system, BlinkMacSystemFont, \"Hiragino Kaku Gothic ProN\", \"Yu Gothic\", Meiryo, sans-serif;\n line-height: 1.9;\n background: #ffffff;\n }\n\n .ownedmedia-article * {\n box-sizing: border-box;\n }\n\n .ownedmedia-article .article-header {\n padding: 28px 0 20px;\n border-bottom: 1px solid #e2e8f0;\n margin-bottom: 32px;\n }\n\n .ownedmedia-article .eyebrow {\n display: inline-flex;\n align-items: center;\n gap: 8px;\n padding: 6px 12px;\n border-radius: 999px;\n background: #eff6ff;\n color: #1d4ed8;\n font-weight: 700;\n font-size: 13px;\n letter-spacing: 0.04em;\n margin-bottom: 14px;\n }\n\n .ownedmedia-article .main-title {\n font-size: clamp(28px, 4vw, 42px);\n line-height: 1.35;\n letter-spacing: 0.02em;\n margin: 0 0 16px;\n color: #0f172a;\n font-weight: 800;\n }\n\n .ownedmedia-article .lead {\n font-size: 17px;\n color: #334155;\n margin: 0;\n }\n\n .ownedmedia-article .toc {\n background: linear-gradient(135deg, #eff6ff 0%, #f8fafc 100%);\n border: 1px solid #bfdbfe;\n border-radius: 18px;\n padding: 22px;\n margin: 30px 0 38px;\n }\n\n .ownedmedia-article .toc-title {\n font-size: 18px;\n font-weight: 800;\n margin: 0 0 12px;\n color: #0f172a;\n }\n\n .ownedmedia-article .toc-list {\n margin: 0;\n padding-left: 20px;\n color: #1e293b;\n }\n\n .ownedmedia-article .toc-list li {\n margin: 6px 0;\n }\n\n .ownedmedia-article .section {\n margin: 46px 0;\n }\n\n .ownedmedia-article .section-title {\n font-size: clamp(23px, 3vw, 31px);\n line-height: 1.45;\n margin: 0 0 18px;\n padding-left: 14px;\n border-left: 6px solid #1d4ed8;\n color: #0f172a;\n font-weight: 800;\n }\n\n .ownedmedia-article .sub-title {\n font-size: clamp(19px, 2.4vw, 24px);\n line-height: 1.55;\n margin: 34px 0 14px;\n color: #0f172a;\n font-weight: 800;\n }\n\n .ownedmedia-article .text {\n margin: 0 0 18px;\n font-size: 16px;\n color: #334155;\n }\n\n .ownedmedia-article .note {\n background: #f8fafc;\n border: 1px solid #e2e8f0;\n border-radius: 16px;\n padding: 18px 20px;\n margin: 22px 0;\n color: #334155;\n }\n\n .ownedmedia-article .note strong {\n color: #0f172a;\n }\n\n .ownedmedia-article .point-grid {\n display: grid;\n grid-template-columns: repeat(3, minmax(0, 1fr));\n gap: 16px;\n margin: 24px 0;\n }\n\n .ownedmedia-article .point-card {\n border: 1px solid #dbeafe;\n background: #ffffff;\n border-radius: 18px;\n padding: 20px;\n box-shadow: 0 10px 28px rgba(15, 23, 42, 0.06);\n }\n\n .ownedmedia-article .point-icon {\n width: 44px;\n height: 44px;\n border-radius: 14px;\n background: #eff6ff;\n color: #1d4ed8;\n display: flex;\n align-items: center;\n justify-content: center;\n font-weight: 800;\n margin-bottom: 12px;\n font-size: 18px;\n }\n\n .ownedmedia-article .point-card-title {\n font-size: 17px;\n margin: 0 0 8px;\n color: #0f172a;\n font-weight: 800;\n }\n\n .ownedmedia-article .point-card-text {\n font-size: 14px;\n color: #475569;\n margin: 0;\n line-height: 1.75;\n }\n\n .ownedmedia-article .step-list {\n counter-reset: step-counter;\n list-style: none;\n padding: 0;\n margin: 22px 0;\n display: grid;\n gap: 14px;\n }\n\n .ownedmedia-article .step-list li {\n counter-increment: step-counter;\n display: grid;\n grid-template-columns: 44px 1fr;\n gap: 14px;\n padding: 18px;\n border-radius: 16px;\n background: #ffffff;\n border: 1px solid #e2e8f0;\n }\n\n .ownedmedia-article .step-list li::before {\n content: counter(step-counter);\n width: 36px;\n height: 36px;\n border-radius: 12px;\n background: #1d4ed8;\n color: #ffffff;\n font-weight: 800;\n display: flex;\n align-items: center;\n justify-content: center;\n line-height: 1;\n }\n\n .ownedmedia-article .step-heading {\n font-weight: 800;\n color: #0f172a;\n margin-bottom: 4px;\n display: block;\n }\n\n .ownedmedia-article .step-body {\n color: #475569;\n font-size: 15px;\n display: block;\n }\n\n .ownedmedia-article .table-wrap {\n overflow-x: auto;\n margin: 24px 0;\n border: 1px solid #e2e8f0;\n border-radius: 16px;\n }\n\n .ownedmedia-article .data-table {\n width: 100%;\n border-collapse: collapse;\n min-width: 680px;\n background: #ffffff;\n }\n\n .ownedmedia-article .data-table th,\n .ownedmedia-article .data-table td {\n padding: 14px 16px;\n border-bottom: 1px solid #e2e8f0;\n text-align: left;\n vertical-align: top;\n font-size: 14px;\n }\n\n .ownedmedia-article .data-table th {\n background: #eff6ff;\n color: #0f172a;\n font-weight: 800;\n white-space: nowrap;\n }\n\n .ownedmedia-article .data-table tr:last-child td {\n border-bottom: none;\n }\n\n .ownedmedia-article .check-list {\n list-style: none;\n padding: 0;\n margin: 18px 0;\n display: grid;\n gap: 10px;\n }\n\n .ownedmedia-article .check-list li {\n position: relative;\n padding: 14px 16px 14px 44px;\n border-radius: 14px;\n background: #f8fafc;\n border: 1px solid #e2e8f0;\n color: #334155;\n }\n\n .ownedmedia-article .check-list li::before {\n content: \"\u2713\";\n position: absolute;\n left: 16px;\n top: 14px;\n width: 20px;\n height: 20px;\n border-radius: 999px;\n background: #1d4ed8;\n color: #ffffff;\n font-size: 13px;\n line-height: 20px;\n text-align: center;\n font-weight: 800;\n }\n\n .ownedmedia-article .mini-diagram {\n display: grid;\n grid-template-columns: repeat(4, minmax(0, 1fr));\n gap: 12px;\n margin: 24px 0;\n }\n\n .ownedmedia-article .diagram-box {\n border-radius: 16px;\n padding: 16px;\n background: #f8fafc;\n border: 1px solid #dbeafe;\n text-align: center;\n }\n\n .ownedmedia-article .diagram-label {\n display: block;\n font-weight: 800;\n color: #1d4ed8;\n font-size: 15px;\n margin-bottom: 6px;\n }\n\n .ownedmedia-article .diagram-text {\n display: block;\n font-size: 13px;\n color: #475569;\n line-height: 1.6;\n }\n\n .ownedmedia-article .source-box {\n background: #f8fafc;\n border: 1px solid #e2e8f0;\n border-radius: 16px;\n padding: 18px 20px;\n margin-top: 48px;\n }\n\n .ownedmedia-article .source-title {\n font-size: 16px;\n font-weight: 800;\n margin: 0 0 10px;\n color: #0f172a;\n }\n\n .ownedmedia-article .source-list {\n margin: 0;\n padding-left: 20px;\n color: #475569;\n font-size: 13px;\n line-height: 1.8;\n }\n\n .ownedmedia-article .source-list a {\n color: #1d4ed8;\n word-break: break-all;\n }\n\n .ownedmedia-article .highlight {\n font-weight: 800;\n color: #1d4ed8;\n }\n\n .ownedmedia-article .quote-box {\n margin: 24px 0;\n padding: 22px;\n border-radius: 18px;\n background: #0f172a;\n color: #ffffff;\n }\n\n .ownedmedia-article .quote-box p {\n margin: 0;\n color: #e2e8f0;\n font-size: 16px;\n }\n\n .ownedmedia-article .quote-box strong {\n color: #ffffff;\n }\n\n @media (max-width: 760px) {\n .ownedmedia-article {\n padding: 18px 14px 44px;\n }\n\n .ownedmedia-article .point-grid,\n .ownedmedia-article .mini-diagram {\n grid-template-columns: 1fr;\n }\n\n .ownedmedia-article .step-list li {\n grid-template-columns: 38px 1fr;\n padding: 16px;\n }\n\n .ownedmedia-article .toc {\n padding: 18px;\n }\n }\n <\/style>\n<\/head>\n<body>\n <div class=\"ownedmedia-article\">\n <header class=\"article-header\">\n <div class=\"eyebrow\">SNS\u904b\u7528\u306e\u57fa\u790e\u8a2d\u8a08<\/div>\n <h1 class=\"main-title\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\uff5c\u76ee\u7684\u8a2d\u5b9a\u304b\u3089KPI\u30fb\u904b\u7528\u6539\u5584\u307e\u3067\u89e3\u8aac<\/h1>\n <p class=\"lead\">SNS\u904b\u7528\u306f\u3001\u6295\u7a3f\u3092\u7d9a\u3051\u308b\u3060\u3051\u3067\u306f\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u306b\u304f\u3044\u65bd\u7b56\u3067\u3059\u3002\u8ab0\u306b\u3001\u4f55\u3092\u3001\u3069\u306e\u5a92\u4f53\u3067\u3001\u3069\u306e\u3088\u3046\u306a\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u306e\u304b\u3092\u6574\u7406\u3057\u3066\u304b\u3089\u904b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u6295\u7a3f\u5185\u5bb9\u3084\u5206\u6790\u306e\u898b\u65b9\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n <\/header>\n\n <nav class=\"toc\" aria-label=\"\u76ee\u6b21\">\n <p class=\"toc-title\">\u76ee\u6b21<\/p>\n <ol class=\"toc-list\">\n <li>SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f<\/li>\n <li>SNS\u904b\u7528\u3092\u76ee\u7684\u306b\u3057\u306a\u3044\u3053\u3068\u304c\u91cd\u8981<\/li>\n <li>SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u6700\u521d\u306b\u6c7a\u3081\u308b3\u8981\u7d20<\/li>\n <li>KGI\u3068KPI\u306e\u8a2d\u8a08\u65b9\u6cd5<\/li>\n <li>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3067\u6295\u7a3f\u306e\u5224\u65ad\u57fa\u6e96\u3092\u4f5c\u308b<\/li>\n <li>\u5a92\u4f53\u9078\u5b9a\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u306e\u8003\u3048\u65b9<\/li>\n <li>\u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584\u30b5\u30a4\u30af\u30eb<\/li>\n <li>SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u9032\u3081\u308b\u624b\u9806<\/li>\n <\/ol>\n <\/nav>\n\n <section class=\"section\">\n <h2 class=\"section-title\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f<\/h2>\n <p class=\"text\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u3001SNS\u3092\u6d3b\u7528\u3057\u3066\u3001\u8a8d\u77e5\u62e1\u5927\u3001\u30d6\u30e9\u30f3\u30c9\u7406\u89e3\u3001\u30d5\u30a1\u30f3\u5316\u3001\u6765\u5e97\u3001\u554f\u3044\u5408\u308f\u305b\u3001\u8cfc\u5165\u306a\u3069\u306e\u884c\u52d5\u306b\u3064\u306a\u3052\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3067\u3059\u3002\u6295\u7a3f\u3001\u30b7\u30e7\u30fc\u30c8\u52d5\u753b\u3001\u30e9\u30a4\u30d6\u914d\u4fe1\u3001\u5e83\u544a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001UGC\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u65bd\u7b56\u306a\u3069\u3001\u8907\u6570\u306e\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u8a2d\u8a08\u3057\u307e\u3059\u3002<\/p>\n <p class=\"text\">\u8fd1\u5e74\u306f\u3001SNS\u304c\u691c\u7d22\u884c\u52d5\u3084\u8cfc\u8cb7\u691c\u8a0e\u306e\u5165\u53e3\u306b\u306a\u308b\u5834\u9762\u3082\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u5546\u54c1\u540d\u3084\u5e97\u8217\u540d\u3092\u691c\u7d22\u3059\u308b\u524d\u306b\u3001SNS\u4e0a\u306e\u6295\u7a3f\u3001\u53e3\u30b3\u30df\u3001\u52d5\u753b\u3001\u30b3\u30e1\u30f3\u30c8\u6b04\u3092\u898b\u3066\u5370\u8c61\u3092\u5224\u65ad\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u4f01\u696d\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u5358\u306a\u308b\u544a\u77e5\u5834\u6240\u3067\u306f\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u611f\u3084\u9078\u3070\u308c\u308b\u7406\u7531\u3092\u84c4\u7a4d\u3059\u308b\u63a5\u70b9\u3068\u3057\u3066\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n <div class=\"note\">\n <strong>\u91cd\u8981\u306a\u306e\u306f\u3001SNS\u3092\u300c\u6295\u7a3f\u3059\u308b\u5834\u6240\u300d\u3067\u306f\u306a\u304f\u300c\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u8a2d\u8a08\u3059\u308b\u5834\u6240\u300d\u3068\u3057\u3066\u6271\u3046\u3053\u3068\u3067\u3059\u3002<\/strong><br>\n \u76ee\u7684\u304c\u66d6\u6627\u306a\u307e\u307e\u6295\u7a3f\u3092\u5897\u3084\u3059\u3068\u3001\u53cd\u5fdc\u306e\u826f\u3057\u60aa\u3057\u306f\u898b\u3048\u3066\u3082\u3001\u4e8b\u696d\u6210\u679c\u3068\u306e\u95a2\u4fc2\u304c\u5224\u65ad\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\n <\/div>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">SNS\u904b\u7528\u3092\u76ee\u7684\u306b\u3057\u306a\u3044\u3053\u3068\u304c\u91cd\u8981<\/h2>\n <p class=\"text\">SNS\u904b\u7528\u3067\u3088\u304f\u3042\u308b\u5931\u6557\u306f\u3001\u300c\u6bce\u65e5\u6295\u7a3f\u3059\u308b\u300d\u300c\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u5897\u3084\u3059\u300d\u300c\u6d41\u884c\u308a\u306e\u52d5\u753b\u3092\u4f5c\u308b\u300d\u3053\u3068\u81ea\u4f53\u304c\u76ee\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u3053\u3068\u3067\u3059\u3002\u3082\u3061\u308d\u3093\u6295\u7a3f\u983b\u5ea6\u3084\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306f\u5927\u5207\u3067\u3059\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u4f01\u696d\u6d3b\u52d5\u306b\u3069\u306e\u3088\u3046\u306a\u6210\u679c\u3092\u751f\u3093\u3060\u306e\u304b\u3092\u8aac\u660e\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n <p class=\"text\">\u305f\u3068\u3048\u3070\u3001\u98f2\u98df\u5e97\u306a\u3089\u6765\u5e97\u6570\u3084\u4e88\u7d04\u6570\u3001BtoB\u4f01\u696d\u306a\u3089\u8cc7\u6599\u8acb\u6c42\u3084\u5546\u8ac7\u5316\u3001\u63a1\u7528\u76ee\u7684\u306a\u3089\u5fdc\u52df\u6570\u3084\u5019\u88dc\u8005\u306e\u7406\u89e3\u5ea6\u306a\u3069\u3001\u6700\u7d42\u7684\u306b\u8fd1\u3065\u3051\u305f\u3044\u6210\u679c\u304c\u3042\u308a\u307e\u3059\u3002SNS\u306e\u5f79\u5272\u306f\u3001\u305d\u306e\u6210\u679c\u306b\u5411\u3051\u3066\u8a8d\u77e5\u3001\u8208\u5473\u3001\u6bd4\u8f03\u691c\u8a0e\u3001\u4fe1\u983c\u5f62\u6210\u3092\u652f\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n <div class=\"quote-box\">\n <p><strong>SNS\u904b\u7528\u306e\u51fa\u767a\u70b9\u306f\u300c\u4f55\u3092\u6295\u7a3f\u3059\u308b\u304b\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u4f55\u306e\u305f\u3081\u306b\u904b\u7528\u3059\u308b\u304b\u300d\u3067\u3059\u3002<\/strong>\u76ee\u7684\u304c\u5b9a\u307e\u308b\u3068\u3001\u8ffd\u3046\u3079\u304d\u6307\u6a19\u3001\u6295\u7a3f\u5185\u5bb9\u3001\u5a92\u4f53\u9078\u5b9a\u3001\u6539\u5584\u65b9\u6cd5\u304c\u81ea\u7136\u306b\u7d5e\u3089\u308c\u307e\u3059\u3002<\/p>\n <\/div>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u6700\u521d\u306b\u6c7a\u3081\u308b3\u8981\u7d20<\/h2>\n <p class=\"text\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u571f\u53f0\u306b\u306a\u308b\u306e\u306f\u3001KGI\u3001KPI\u3001\u30da\u30eb\u30bd\u30ca\u306e3\u3064\u3067\u3059\u3002\u3053\u306e3\u3064\u304c\u6c7a\u307e\u3063\u3066\u3044\u306a\u3044\u3068\u3001\u6295\u7a3f\u306e\u65b9\u5411\u6027\u304c\u62c5\u5f53\u8005\u3054\u3068\u306b\u5909\u308f\u3063\u305f\u308a\u3001\u6570\u5024\u3092\u898b\u3066\u3082\u6b21\u306e\u6539\u5584\u306b\u3064\u306a\u3052\u306b\u304f\u304f\u306a\u3063\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n\n <div class=\"point-grid\">\n <div class=\"point-card\">\n <div class=\"point-icon\">1<\/div>\n <h3 class=\"point-card-title\">KGI<\/h3>\n <p class=\"point-card-text\">SNS\u904b\u7528\u3067\u6700\u7d42\u7684\u306b\u9054\u6210\u3057\u305f\u3044\u76ee\u6a19\u3067\u3059\u3002\u8a8d\u77e5\u5411\u4e0a\u3001\u6765\u5e97\u4fc3\u9032\u3001\u8cfc\u5165\u610f\u6b32\u5411\u4e0a\u3001\u63a1\u7528\u5fdc\u52df\u306a\u3069\u3001\u4e8b\u696d\u4e0a\u306e\u6210\u679c\u306b\u8fd1\u3044\u5f62\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n <\/div>\n <div class=\"point-card\">\n <div class=\"point-icon\">2<\/div>\n <h3 class=\"point-card-title\">KPI<\/h3>\n <p class=\"point-card-text\">KGI\u306b\u8fd1\u3065\u3044\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u4e2d\u9593\u6307\u6a19\u3067\u3059\u3002\u30ea\u30fc\u30c1\u3001\u4fdd\u5b58\u3001\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30a2\u30af\u30bb\u30b9\u3001\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af\u3001\u8996\u8074\u7dad\u6301\u7387\u306a\u3069\u3092\u76ee\u7684\u306b\u5fdc\u3058\u3066\u9078\u3073\u307e\u3059\u3002<\/p>\n <\/div>\n <div class=\"point-card\">\n <div class=\"point-icon\">3<\/div>\n <h3 class=\"point-card-title\">\u30da\u30eb\u30bd\u30ca<\/h3>\n <p class=\"point-card-text\">\u60c5\u5831\u3092\u5c4a\u3051\u305f\u3044\u5177\u4f53\u7684\u306a\u76f8\u624b\u50cf\u3067\u3059\u3002\u5e74\u9f62\u3084\u5c5e\u6027\u3060\u3051\u3067\u306a\u304f\u3001\u60a9\u307f\u3001\u884c\u52d5\u3001\u6bd4\u8f03\u57fa\u6e96\u3001SNS\u3092\u898b\u308b\u5834\u9762\u307e\u3067\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n <\/div>\n <\/div>\n\n <p class=\"text\">\u3053\u306e3\u8981\u7d20\u306f\u5225\u3005\u306b\u8003\u3048\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u3064\u306a\u3052\u3066\u8a2d\u8a08\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c20\u4ee3\u5973\u6027\u306b\u8a8d\u77e5\u3092\u5e83\u3052\u305f\u3044\u300d\u3068\u300c\u65e2\u5b58\u9867\u5ba2\u306e\u518d\u6765\u5e97\u3092\u5897\u3084\u3057\u305f\u3044\u300d\u3067\u306f\u3001\u9078\u3076\u5a92\u4f53\u3001\u6295\u7a3f\u30c6\u30fc\u30de\u3001\u898b\u308b\u3079\u304d\u6307\u6a19\u304c\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">KGI\u3068KPI\u306e\u8a2d\u8a08\u65b9\u6cd5<\/h2>\n <p class=\"text\">KGI\u306f\u6700\u7d42\u76ee\u6a19\u3001KPI\u306f\u305d\u306e\u9032\u6357\u3092\u78ba\u8a8d\u3059\u308b\u6307\u6a19\u3067\u3059\u3002SNS\u3067\u306f\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u3084\u518d\u751f\u56de\u6570\u3060\u3051\u3092KPI\u306b\u3057\u304c\u3061\u3067\u3059\u304c\u3001\u76ee\u7684\u306b\u3088\u3063\u3066\u91cd\u8996\u3059\u3079\u304d\u6570\u5024\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n <h3 class=\"sub-title\">\u76ee\u7684\u5225\u306b\u898b\u308b\u3079\u304d\u6307\u6a19<\/h3>\n <div class=\"table-wrap\">\n <table class=\"data-table\">\n <thead>\n <tr>\n <th>\u76ee\u7684<\/th>\n <th>KGI\u306e\u4f8b<\/th>\n <th>KPI\u306e\u4f8b<\/th>\n <th>\u78ba\u8a8d\u3057\u305f\u3044\u3053\u3068<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td>\u8a8d\u77e5\u62e1\u5927<\/td>\n <td>\u30d6\u30e9\u30f3\u30c9\u60f3\u8d77\u7387\u306e\u5411\u4e0a\u3001\u6307\u540d\u691c\u7d22\u6570\u306e\u5897\u52a0<\/td>\n <td>\u30ea\u30fc\u30c1\u3001\u8868\u793a\u56de\u6570\u3001\u52d5\u753b\u518d\u751f\u6570\u3001\u65b0\u898f\u30d5\u30a9\u30ed\u30ef\u30fc\u6570<\/td>\n <td>\u307e\u3060\u63a5\u70b9\u306e\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u5c4a\u3044\u3066\u3044\u308b\u304b<\/td>\n <\/tr>\n <tr>\n <td>\u8208\u5473\u559a\u8d77<\/td>\n <td>\u6bd4\u8f03\u691c\u8a0e\u5c64\u306e\u5897\u52a0\u3001\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u95b2\u89a7\u306e\u5897\u52a0<\/td>\n <td>\u4fdd\u5b58\u3001\u30b7\u30a7\u30a2\u3001\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30a2\u30af\u30bb\u30b9\u3001\u5e73\u5747\u8996\u8074\u6642\u9593<\/td>\n <td>\u6295\u7a3f\u3092\u898b\u305f\u5f8c\u306b\u6df1\u304f\u77e5\u308d\u3046\u3068\u3057\u3066\u3044\u308b\u304b<\/td>\n <\/tr>\n <tr>\n <td>\u6765\u5e97\u30fb\u8cfc\u5165<\/td>\n <td>\u4e88\u7d04\u6570\u3001\u8cfc\u5165\u6570\u3001\u554f\u3044\u5408\u308f\u305b\u6570\u306e\u5897\u52a0<\/td>\n <td>\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af\u3001\u30af\u30fc\u30dd\u30f3\u5229\u7528\u3001DM\u6570\u3001\u5e97\u8217\u60c5\u5831\u306e\u95b2\u89a7<\/td>\n <td>\u884c\u52d5\u306b\u3064\u306a\u304c\u308b\u5c0e\u7dda\u304c\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b<\/td>\n <\/tr>\n <tr>\n <td>\u30d5\u30a1\u30f3\u5316<\/td>\n <td>\u7d99\u7d9a\u8cfc\u5165\u3001\u30ea\u30d4\u30fc\u30c8\u6765\u5e97\u3001UGC\u5897\u52a0<\/td>\n <td>\u30b3\u30e1\u30f3\u30c8\u3001\u30e1\u30f3\u30b7\u30e7\u30f3\u3001UGC\u6570\u3001\u30ea\u30d4\u30fc\u30c8\u53cd\u5fdc<\/td>\n <td>\u4e00\u5ea6\u63a5\u70b9\u3092\u6301\u3063\u305f\u4eba\u3068\u306e\u95a2\u4fc2\u304c\u6df1\u307e\u3063\u3066\u3044\u308b\u304b<\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n\n <p class=\"text\">KPI\u3092\u6c7a\u3081\u308b\u3068\u304d\u306f\u3001\u6570\u5024\u3092\u5897\u3084\u3059\u3053\u3068\u3060\u3051\u3067\u306a\u304f\u3001\u305d\u306e\u6570\u5024\u304c\u4f55\u3092\u610f\u5473\u3059\u308b\u306e\u304b\u307e\u3067\u5b9a\u7fa9\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4fdd\u5b58\u304c\u591a\u3044\u6295\u7a3f\u306f\u60c5\u5831\u4fa1\u5024\u304c\u9ad8\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u30b7\u30a7\u30a2\u304c\u591a\u3044\u6295\u7a3f\u306f\u5171\u611f\u3084\u8a71\u984c\u5316\u306e\u8981\u7d20\u304c\u5f37\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30a2\u30af\u30bb\u30b9\u304c\u591a\u3044\u5834\u5408\u306f\u3001\u6295\u7a3f\u304b\u3089\u30d6\u30e9\u30f3\u30c9\u7406\u89e3\u3084\u6bd4\u8f03\u691c\u8a0e\u306b\u9032\u3093\u3067\u3044\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3067\u6295\u7a3f\u306e\u5224\u65ad\u57fa\u6e96\u3092\u4f5c\u308b<\/h2>\n <p class=\"text\">\u30da\u30eb\u30bd\u30ca\u306f\u3001\u6295\u7a3f\u5185\u5bb9\u3092\u8003\u3048\u308b\u3068\u304d\u306e\u5224\u65ad\u57fa\u6e96\u3067\u3059\u3002\u300c20\u4ee3\u5973\u6027\u300d\u300c\u7d4c\u55b6\u8005\u300d\u300c\u4e3b\u5a66\u300d\u306a\u3069\u306e\u5927\u304d\u306a\u5206\u985e\u3060\u3051\u3067\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u8a00\u8449\u304c\u523a\u3055\u308b\u306e\u304b\u3001\u3069\u306e\u3088\u3046\u306a\u60a9\u307f\u306b\u5fdc\u3048\u308b\u3079\u304d\u304b\u304c\u66d6\u6627\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n <p class=\"text\">SNS\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u77ed\u6642\u9593\u3067\u6295\u7a3f\u3092\u898b\u308b\u305f\u3081\u3001\u4f1d\u3048\u308b\u5185\u5bb9\u304c\u5e83\u3059\u304e\u308b\u3068\u5370\u8c61\u306b\u6b8b\u308a\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\u5177\u4f53\u7684\u306a\u60a9\u307f\u3084\u72b6\u6cc1\u3092\u60f3\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u6295\u7a3f\u306e\u5207\u308a\u53e3\u3001\u52d5\u753b\u306e\u5192\u982d\u3001\u30ad\u30e3\u30d7\u30b7\u30e7\u30f3\u3001\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3001\u5c0e\u7dda\u306e\u7cbe\u5ea6\u304c\u4e0a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n <h3 class=\"sub-title\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3067\u6574\u7406\u3059\u308b\u9805\u76ee<\/h3>\n <ul class=\"check-list\">\n <li>\u5e74\u9f62\u3001\u8077\u696d\u3001\u751f\u6d3b\u30a8\u30ea\u30a2\u3001\u5bb6\u65cf\u69cb\u6210\u306a\u3069\u306e\u57fa\u672c\u60c5\u5831<\/li>\n <li>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u77e5\u308b\u524d\u306b\u62b1\u3048\u3066\u3044\u308b\u60a9\u307f<\/li>\n <li>SNS\u3092\u898b\u308b\u6642\u9593\u5e2f\u3084\u5229\u7528\u76ee\u7684<\/li>\n <li>\u8cfc\u5165\u524d\u306b\u4e0d\u5b89\u306b\u611f\u3058\u308b\u3053\u3068<\/li>\n <li>\u6bd4\u8f03\u3059\u308b\u3068\u304d\u306b\u91cd\u8996\u3059\u308b\u30dd\u30a4\u30f3\u30c8<\/li>\n <li>\u53cd\u5fdc\u3057\u3084\u3059\u3044\u6295\u7a3f\u5f62\u5f0f\u3084\u8a00\u8449\u306e\u30c8\u30fc\u30f3<\/li>\n <\/ul>\n\n <p class=\"text\">\u30da\u30eb\u30bd\u30ca\u306f\u793e\u5185\u306e\u60f3\u50cf\u3060\u3051\u3067\u4f5c\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5b9f\u969b\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3001\u554f\u3044\u5408\u308f\u305b\u5185\u5bb9\u3001\u30ec\u30d3\u30e5\u30fc\u3001SNS\u4e0a\u306e\u30b3\u30e1\u30f3\u30c8\u3001\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306a\u3069\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u90fd\u5408\u306e\u3088\u3044\u7406\u60f3\u50cf\u3067\u306f\u306a\u304f\u3001\u5b9f\u5728\u3059\u308b\u9867\u5ba2\u306b\u8fd1\u3044\u4eba\u7269\u50cf\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u6295\u7a3f\u5185\u5bb9\u306e\u7cbe\u5ea6\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">\u5a92\u4f53\u9078\u5b9a\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u306e\u8003\u3048\u65b9<\/h2>\n <p class=\"text\">SNS\u306f\u5a92\u4f53\u3054\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u5229\u7528\u76ee\u7684\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u898b\u3089\u308c\u65b9\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u540c\u3058\u5185\u5bb9\u3092\u305d\u306e\u307e\u307e\u6a2a\u5c55\u958b\u3059\u308b\u3060\u3051\u3067\u306f\u3001\u5a92\u4f53\u3054\u3068\u306e\u7279\u6027\u3092\u6d3b\u304b\u3057\u304d\u308c\u307e\u305b\u3093\u3002\u8907\u6570\u5a92\u4f53\u3092\u904b\u7528\u3059\u308b\u5834\u5408\u3082\u3001\u307e\u305a\u306f\u5404\u5a92\u4f53\u306e\u5f79\u5272\u3092\u6574\u7406\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n <div class=\"table-wrap\">\n <table class=\"data-table\">\n <thead>\n <tr>\n <th>\u5a92\u4f53\u306e\u5f79\u5272<\/th>\n <th>\u5411\u3044\u3066\u3044\u308b\u5185\u5bb9<\/th>\n <th>\u8a2d\u8a08\u306e\u30dd\u30a4\u30f3\u30c8<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td>\u767a\u898b\u3055\u308c\u308b\u63a5\u70b9<\/td>\n <td>\u30b7\u30e7\u30fc\u30c8\u52d5\u753b\u3001\u30ce\u30a6\u30cf\u30a6\u3001\u6bd4\u8f03\u3001\u30d3\u30d5\u30a9\u30fc\u30a2\u30d5\u30bf\u30fc<\/td>\n <td>\u5192\u982d\u3067\u8208\u5473\u3092\u5f15\u304d\u3001\u6700\u5f8c\u307e\u3067\u898b\u305f\u304f\u306a\u308b\u69cb\u6210\u306b\u3059\u308b<\/td>\n <\/tr>\n <tr>\n <td>\u30d6\u30e9\u30f3\u30c9\u7406\u89e3\u306e\u63a5\u70b9<\/td>\n <td>\u4e16\u754c\u89b3\u3001\u5546\u54c1\u80cc\u666f\u3001\u30b9\u30bf\u30c3\u30d5\u7d39\u4ecb\u3001\u5229\u7528\u30b7\u30fc\u30f3<\/td>\n <td>\u7d71\u4e00\u611f\u306e\u3042\u308b\u8868\u73fe\u3067\u3001\u9078\u3070\u308c\u308b\u7406\u7531\u3092\u84c4\u7a4d\u3059\u308b<\/td>\n <\/tr>\n <tr>\n <td>\u4fe1\u983c\u5f62\u6210\u306e\u63a5\u70b9<\/td>\n <td>\u5b9f\u7e3e\u3001\u30ec\u30d3\u30e5\u30fc\u3001FAQ\u3001\u5c02\u9580\u7684\u306a\u89e3\u8aac<\/td>\n <td>\u4e0d\u5b89\u3092\u89e3\u6d88\u3057\u3001\u6bd4\u8f03\u691c\u8a0e\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u51fa\u3059<\/td>\n <\/tr>\n <tr>\n <td>\u95a2\u4fc2\u7dad\u6301\u306e\u63a5\u70b9<\/td>\n <td>\u65e5\u5e38\u6295\u7a3f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u6295\u7a3f<\/td>\n <td>\u4e00\u65b9\u7684\u306a\u544a\u77e5\u3067\u306f\u306a\u304f\u3001\u53cd\u5fdc\u3057\u3084\u3059\u3044\u4f59\u767d\u3092\u4f5c\u308b<\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n\n <p class=\"text\">\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u3067\u306f\u3001\u300c\u4f55\u3092\u4f1d\u3048\u308b\u304b\u300d\u3060\u3051\u3067\u306a\u304f\u300c\u3069\u306e\u9806\u756a\u3067\u4f1d\u3048\u308b\u304b\u300d\u3082\u5927\u5207\u3067\u3059\u3002\u7279\u306b\u30b7\u30e7\u30fc\u30c8\u52d5\u753b\u3067\u306f\u3001\u5192\u982d\u3067\u8996\u8074\u8005\u306e\u95a2\u5fc3\u3092\u6b62\u3081\u3001\u672c\u6587\u3067\u4fa1\u5024\u3092\u4f1d\u3048\u3001\u6700\u5f8c\u306b\u5370\u8c61\u3092\u6b8b\u3059\u6d41\u308c\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u30d5\u30a3\u30fc\u30c9\u6295\u7a3f\u3084\u8a18\u4e8b\u578b\u6295\u7a3f\u3067\u306f\u3001\u4fdd\u5b58\u3057\u3084\u3059\u3044\u60c5\u5831\u6574\u7406\u3084\u6bd4\u8f03\u8868\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">\u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584\u30b5\u30a4\u30af\u30eb<\/h2>\n <p class=\"text\">SNS\u306e\u52b9\u679c\u6e2c\u5b9a\u3067\u306f\u3001\u5358\u767a\u306e\u6295\u7a3f\u7d50\u679c\u3060\u3051\u3067\u5224\u65ad\u3057\u306a\u3044\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u30021\u672c\u306e\u6295\u7a3f\u304c\u4f38\u3073\u305f\u304b\u3069\u3046\u304b\u3060\u3051\u3092\u898b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30c6\u30fc\u30de\u3001\u5f62\u5f0f\u3001\u5192\u982d\u8868\u73fe\u3001\u6295\u7a3f\u6642\u9593\u3001\u8a34\u6c42\u8ef8\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306e\u76f8\u6027\u3092\u7d99\u7d9a\u7684\u306b\u6bd4\u8f03\u3057\u307e\u3059\u3002<\/p>\n\n <div class=\"mini-diagram\">\n <div class=\"diagram-box\">\n <span class=\"diagram-label\">\u8a08\u753b<\/span>\n <span class=\"diagram-text\">\u76ee\u7684\u30fbKPI\u30fb\u6295\u7a3f\u30c6\u30fc\u30de\u3092\u6c7a\u3081\u308b<\/span>\n <\/div>\n <div class=\"diagram-box\">\n <span class=\"diagram-label\">\u5b9f\u884c<\/span>\n <span class=\"diagram-text\">\u5a92\u4f53\u306b\u5408\u308f\u305b\u3066\u6295\u7a3f\u3059\u308b<\/span>\n <\/div>\n <div class=\"diagram-box\">\n <span class=\"diagram-label\">\u5206\u6790<\/span>\n <span class=\"diagram-text\">\u6570\u5024\u3068\u53cd\u5fdc\u3092\u78ba\u8a8d\u3059\u308b<\/span>\n <\/div>\n <div class=\"diagram-box\">\n <span class=\"diagram-label\">\u6539\u5584<\/span>\n <span class=\"diagram-text\">\u6b21\u306e\u4f01\u753b\u306b\u53cd\u6620\u3059\u308b<\/span>\n <\/div>\n <\/div>\n\n <h3 class=\"sub-title\">\u5206\u6790\u3067\u898b\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8<\/h3>\n <ul class=\"check-list\">\n <li>\u30ea\u30fc\u30c1\u304c\u4f38\u3073\u305f\u6295\u7a3f\u306f\u3001\u3069\u306e\u30c6\u30fc\u30de\u3084\u5192\u982d\u8868\u73fe\u3060\u3063\u305f\u304b<\/li>\n <li>\u4fdd\u5b58\u304c\u591a\u3044\u6295\u7a3f\u306f\u3001\u3069\u306e\u60c5\u5831\u304c\u5f79\u7acb\u3064\u3068\u5224\u65ad\u3055\u308c\u305f\u304b<\/li>\n <li>\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30a2\u30af\u30bb\u30b9\u304c\u5897\u3048\u305f\u6295\u7a3f\u306f\u3001\u3069\u306e\u8a34\u6c42\u304c\u8208\u5473\u306b\u3064\u306a\u304c\u3063\u305f\u304b<\/li>\n <li>\u30b3\u30e1\u30f3\u30c8\u3084\u30b7\u30a7\u30a2\u304c\u591a\u3044\u6295\u7a3f\u306f\u3001\u3069\u306e\u611f\u60c5\u3084\u5171\u611f\u3092\u751f\u3093\u3060\u304b<\/li>\n <li>\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af\u3084\u554f\u3044\u5408\u308f\u305b\u306b\u3064\u306a\u304c\u3063\u305f\u6295\u7a3f\u306f\u3001\u3069\u306e\u5c0e\u7dda\u304c\u6a5f\u80fd\u3057\u305f\u304b<\/li>\n <\/ul>\n\n <p class=\"text\">\u5206\u6790\u7d50\u679c\u306f\u3001\u30ec\u30dd\u30fc\u30c8\u306b\u307e\u3068\u3081\u308b\u3060\u3051\u3067\u7d42\u308f\u3089\u305b\u305a\u3001\u6b21\u6708\u306e\u6295\u7a3f\u4f01\u753b\u306b\u53cd\u6620\u3057\u307e\u3059\u3002\u4f38\u3073\u305f\u6295\u7a3f\u3092\u305d\u306e\u307e\u307e\u7e70\u308a\u8fd4\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u4f38\u3073\u305f\u7406\u7531\u3092\u5206\u89e3\u3057\u3001\u5225\u306e\u30c6\u30fc\u30de\u3084\u5f62\u5f0f\u306b\u5fdc\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u518d\u73fe\u6027\u306e\u3042\u308b\u904b\u7528\u306b\u8fd1\u3065\u304d\u307e\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u9032\u3081\u308b\u624b\u9806<\/h2>\n <p class=\"text\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u601d\u3044\u3064\u3044\u305f\u6295\u7a3f\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u3088\u308a\u3082\u3001\u6226\u7565\u304b\u3089\u9006\u7b97\u3057\u3066\u904b\u7528\u3059\u308b\u65b9\u304c\u6210\u679c\u3092\u691c\u8a3c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u6d41\u308c\u3067\u6574\u7406\u3059\u308b\u3068\u3001\u904b\u7528\u958b\u59cb\u524d\u306e\u6e96\u5099\u304b\u3089\u6539\u5584\u307e\u3067\u3092\u4e00\u8cab\u3057\u3066\u9032\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n <ol class=\"step-list\">\n <li>\n <span>\n <span class=\"step-heading\">\u4e8b\u696d\u4e0a\u306e\u76ee\u7684\u3092\u6c7a\u3081\u308b<\/span>\n <span class=\"step-body\">\u8a8d\u77e5\u62e1\u5927\u3001\u6765\u5e97\u4fc3\u9032\u3001\u554f\u3044\u5408\u308f\u305b\u5897\u52a0\u3001\u63a1\u7528\u5f37\u5316\u306a\u3069\u3001SNS\u3092\u4f7f\u3063\u3066\u8fd1\u3065\u3051\u305f\u3044\u6210\u679c\u3092\u660e\u78ba\u306b\u3057\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">KGI\u3068KPI\u3092\u8a2d\u5b9a\u3059\u308b<\/span>\n <span class=\"step-body\">\u6700\u7d42\u76ee\u6a19\u3068\u4e2d\u9593\u6307\u6a19\u3092\u5206\u3051\u3001\u6708\u6b21\u3067\u8ffd\u3048\u308b\u6570\u5024\u306b\u843d\u3068\u3057\u8fbc\u307f\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">\u30da\u30eb\u30bd\u30ca\u3092\u5177\u4f53\u5316\u3059\u308b<\/span>\n <span class=\"step-body\">\u9867\u5ba2\u30c7\u30fc\u30bf\u3084\u691c\u7d22\u884c\u52d5\u3001SNS\u4e0a\u306e\u53cd\u5fdc\u3092\u3082\u3068\u306b\u3001\u8ab0\u306b\u5411\u3051\u3066\u767a\u4fe1\u3059\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3057\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">\u5a92\u4f53\u3054\u3068\u306e\u5f79\u5272\u3092\u6c7a\u3081\u308b<\/span>\n <span class=\"step-body\">\u767a\u898b\u3055\u308c\u308b\u5a92\u4f53\u3001\u4fe1\u983c\u5f62\u6210\u306b\u5411\u304f\u5a92\u4f53\u3001\u95a2\u4fc2\u7dad\u6301\u306b\u4f7f\u3046\u5a92\u4f53\u306a\u3069\u3001\u5f79\u5272\u3092\u5206\u3051\u3066\u8003\u3048\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">\u6295\u7a3f\u30c6\u30fc\u30de\u3068\u4f01\u753b\u578b\u3092\u4f5c\u308b<\/span>\n <span class=\"step-body\">\u5546\u54c1\u7d39\u4ecb\u3001\u30ce\u30a6\u30cf\u30a6\u3001\u6bd4\u8f03\u3001FAQ\u3001\u30b9\u30bf\u30c3\u30d5\u7d39\u4ecb\u3001\u4e8b\u4f8b\u7d39\u4ecb\u306a\u3069\u3001\u7d99\u7d9a\u3057\u3084\u3059\u3044\u4f01\u753b\u306e\u578b\u3092\u4f5c\u308a\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">\u6295\u7a3f\u5f8c\u306b\u6570\u5024\u3092\u78ba\u8a8d\u3059\u308b<\/span>\n <span class=\"step-body\">\u30ea\u30fc\u30c1\u3001\u4fdd\u5b58\u3001\u8996\u8074\u7dad\u6301\u3001\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30a2\u30af\u30bb\u30b9\u3001\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af\u306a\u3069\u3001\u76ee\u7684\u306b\u5408\u3063\u305f\u6570\u5024\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <li>\n <span>\n <span class=\"step-heading\">\u6539\u5584\u70b9\u3092\u6b21\u306e\u6295\u7a3f\u306b\u53cd\u6620\u3059\u308b<\/span>\n <span class=\"step-body\">\u826f\u304b\u3063\u305f\u6295\u7a3f\u306e\u5171\u901a\u70b9\u3068\u4f38\u3073\u306a\u304b\u3063\u305f\u6295\u7a3f\u306e\u539f\u56e0\u3092\u6574\u7406\u3057\u3001\u4f01\u753b\u3001\u69cb\u6210\u3001\u898b\u305b\u65b9\u3092\u8abf\u6574\u3057\u307e\u3059\u3002<\/span>\n <\/span>\n <\/li>\n <\/ol>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">SNS\u904b\u7528\u3092\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u5b9f\u52d9\u30dd\u30a4\u30f3\u30c8<\/h2>\n <p class=\"text\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u6226\u7565\u3092\u7acb\u3066\u305f\u5f8c\u306e\u904b\u7528\u4f53\u5236\u3082\u91cd\u8981\u3067\u3059\u3002\u6295\u7a3f\u62c5\u5f53\u8005\u3060\u3051\u306b\u4efb\u305b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u4f01\u753b\u3001\u5236\u4f5c\u3001\u78ba\u8a8d\u3001\u6295\u7a3f\u3001\u5206\u6790\u3001\u6539\u5584\u306e\u6d41\u308c\u3092\u30c1\u30fc\u30e0\u3067\u5171\u6709\u3057\u3066\u304a\u304f\u3068\u3001\u5c5e\u4eba\u7684\u306a\u904b\u7528\u3092\u907f\u3051\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n <h3 class=\"sub-title\">\u904b\u7528\u524d\u306b\u6c7a\u3081\u3066\u304a\u304d\u305f\u3044\u3053\u3068<\/h3>\n <ul class=\"check-list\">\n <li>\u6295\u7a3f\u306e\u76ee\u7684\u3068\u5a92\u4f53\u3054\u3068\u306e\u5f79\u5272<\/li>\n <li>\u6295\u7a3f\u30c6\u30fc\u30de\u3068\u6708\u9593\u306e\u4f01\u753b\u672c\u6570<\/li>\n <li>\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u30c8\u30fc\u30f3\u3068\u7981\u6b62\u8868\u73fe<\/li>\n <li>\u30b3\u30e1\u30f3\u30c8\u3084DM\u3078\u306e\u5bfe\u5fdc\u30eb\u30fc\u30eb<\/li>\n <li>\u708e\u4e0a\u3084\u8aa4\u6295\u7a3f\u304c\u8d77\u304d\u305f\u5834\u5408\u306e\u78ba\u8a8d\u30d5\u30ed\u30fc<\/li>\n <li>\u6708\u6b21\u30ec\u30dd\u30fc\u30c8\u3067\u898b\u308b\u6307\u6a19\u3068\u6539\u5584\u4f1a\u8b70\u306e\u30bf\u30a4\u30df\u30f3\u30b0<\/li>\n <\/ul>\n\n <p class=\"text\">\u7279\u306b\u4f01\u696d\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u306f\u3001\u6295\u7a3f\u524d\u306e\u78ba\u8a8d\u4f53\u5236\u3068\u30b3\u30e1\u30f3\u30c8\u5bfe\u5fdc\u30eb\u30fc\u30eb\u304c\u91cd\u8981\u3067\u3059\u3002SNS\u306f\u62e1\u6563\u6027\u304c\u9ad8\u3044\u305f\u3081\u3001\u8aa4\u89e3\u3092\u62db\u304f\u8868\u73fe\u3084\u78ba\u8a8d\u4e0d\u8db3\u306e\u6295\u7a3f\u304c\u30d6\u30e9\u30f3\u30c9\u6bc0\u640d\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u6295\u7a3f\u306e\u30b9\u30d4\u30fc\u30c9\u3060\u3051\u3067\u306a\u304f\u3001\u78ba\u8a8d\u3068\u6539\u5584\u306e\u4ed5\u7d44\u307f\u3092\u6574\u3048\u308b\u3053\u3068\u304c\u5b89\u5b9a\u904b\u7528\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n <\/section>\n\n <section class=\"section\">\n <h2 class=\"section-title\">\u307e\u3068\u3081<\/h2>\n <p class=\"text\">SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6210\u679c\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u904b\u7528\u958b\u59cb\u524d\u306b\u76ee\u7684\u3001KGI\u3001KPI\u3001\u30da\u30eb\u30bd\u30ca\u3092\u6574\u7406\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u76ee\u7684\u304c\u660e\u78ba\u306b\u306a\u308b\u3068\u3001\u5a92\u4f53\u9078\u5b9a\u3001\u6295\u7a3f\u30c6\u30fc\u30de\u3001\u5206\u6790\u6307\u6a19\u3001\u6539\u5584\u65b9\u6cd5\u304c\u6c7a\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n <p class=\"text\">SNS\u306f\u3001\u77ed\u671f\u7684\u306b\u53cd\u5fdc\u3092\u96c6\u3081\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u3084\u9078\u3070\u308c\u308b\u7406\u7531\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u5834\u6240\u3067\u3082\u3042\u308a\u307e\u3059\u3002\u6295\u7a3f\u6570\u3084\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u3060\u3051\u3092\u898b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u4e8b\u696d\u4e0a\u306e\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u63a5\u70b9\u3068\u3057\u3066\u8a2d\u8a08\u3057\u3001\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n <\/section>\n\n <aside class=\"source-box\">\n <p class=\"source-title\">\u53c2\u8003\u60c5\u5831<\/p>\n <ul class=\"source-list\">\n <li>\u7dcf\u52d9\u7701\u300c\u4ee4\u548c7\u5e74\u7248 \u60c5\u5831\u901a\u4fe1\u767d\u66f8\u300d\uff1aSNS\u5229\u7528\u304c\u5168\u4e16\u4ee3\u306b\u62e1\u5927\u3057\u3066\u3044\u308b\u3053\u3068\u3001YouTube\u3084X\u306a\u3069\u4e3b\u8981SNS\u306e\u5229\u7528\u72b6\u6cc1\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3002<\/li>\n <li>DataReportal\u300cDigital 2026: Japan\u300d\uff1a\u65e5\u672c\u56fd\u5185\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5229\u7528\u8005\u6570\u3084\u30c7\u30b8\u30bf\u30eb\u5229\u7528\u72b6\u6cc1\u306b\u95a2\u3059\u308b\u7d71\u8a08\u3092\u78ba\u8a8d\u3002<\/li>\n <li>Meta\u30d8\u30eb\u30d7\u30bb\u30f3\u30bf\u30fc\u300cInstagram\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u300d\uff1a\u30a2\u30ab\u30a6\u30f3\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u78ba\u8a8d\u306b\u95a2\u3059\u308b\u516c\u5f0f\u60c5\u5831\u3092\u78ba\u8a8d\u3002<\/li>\n <li>TikTok For Business\u300cTikTok Insights\u300d\u300cVideo Insights\u300d\uff1a\u30e6\u30fc\u30b6\u30fc\u7406\u89e3\u3084\u52d5\u753b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u306b\u95a2\u3059\u308b\u516c\u5f0f\u60c5\u5831\u3092\u78ba\u8a8d\u3002<\/li>\n <\/ul>\n <\/aside>\n <\/div>\n<\/body>\n<\/html>\n","protected":false},"excerpt":{"rendered":"SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\uff5c\u76ee\u7684\u8a2d\u5b9a\u304b\u3089KPI\u30fb\u904b\u7528\u6539\u5584\u307e\u3067\u89e3\u8aac SNS\u904b\u7528\u306e\u57fa\u790e\u8a2d\u8a08 SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\uff5c...","protected":false},"author":2,"featured_media":279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4],"tags":[],"class_list":["post-278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kisotishiki","category-unyouhouhou"],"_links":{"self":[{"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/posts\/278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=278"}],"version-history":[{"count":1,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/posts\/278\/revisions"}],"predecessor-version":[{"id":280,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/posts\/278\/revisions\/280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=\/wp\/v2\/media\/279"}],"wp:attachment":[{"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.algorithmotaku.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}